Category: Business of You
One thing people forget about the NFL is that it is a $12 to $16 billion entertainment industry. Critical negotiations take place every day in life and business. We all are in constant negotiations between teams, advertisers, family, workplace, media, players, and coaches.
When I got to the NFL, my agent told me, “F**k your ‘brand’. Your brand will come from what you do ON the field, not off it.”
Audiences laugh during a speech when I say I’m 33 and retired. I enjoy saying that because I worked hard in my previous career, and I enjoy reminding people of something big they often do not plan for: retirement.
During my NFL career, I received many requests to go to lunch or coffee—as if I didn’t have practice, or a job, or a life. In retirement I’ve noticed there are varying levels of meeting people, some more casual and some more serious. Meeting for a happy hour is pretty casual. Meeting for dinner or…
As an NFL player, your career will be short. Guaranteed. And the one place that I constantly see my peers fail to transition is in creating their new identity as a former athlete. Establishing your identity online can be a long road with many turns. Before the end of my career I built my digital…
“Knowledge is power.”
In the NFL, every road trip had one goal: to win the game. Even when the game was in your hometown, winning was the goal. We would get in the day before and leave a couple hours afterwards, or the next morning. A true one-day event.